The University of Alabama, Tuscaloosa, Alabama
Fall 2017-June 2018 Funded Researcher
The University of Alabama,Tuscaloosa, Alabama
2014-2017 Political Rhetoric and Social Outreach
Summer 2015-Fall 2015 Interpersonal Communication
Fall 2008 Freshman Compass
Miles College, Birmingham, Alabama
Spring 2011 Honors Speech
Women in Leadership
Project Coordinator-Office of the President (Present)
The University of Alabama
Provide overall support to all projects under the administrative offices of the University.
Provide direct support to the Chief Administrative Officer.
Conduct research on higher education laws, policies and practices.
Generate reports to make informed recommendations to University leadership on a variety of projects.
Serve as the primary administrative liaison for the Chief Administrative Officer
Communications Specialist-Division of Advancement
The University of Alabama
Facilitated event logistics for both the largest one-time contribution and the largest donation pledge in the University’s history.
Crafted communications for a record setting fundraising year which raised $224.3 million.
Help generate content for all University advancement and development materials.
Serves as the primary liaison with development officers and the Office of Strategic Communication.
Provides direct support for all fundraising and capital initiatives.
Birmingham Children’s Theatre
Increased sales and sponsorship revenue by 15% to $500,000 in earned revenue.
Awarded $40,000 in grants, sponsorships, and partnerships.
Developed all communication, marketing and social media content
Executive Director/Director-Workforce Development
West Alabama Works/West Alabama Chamber of Commerce
Planned and hosted an automotive hiring fair, in partnership with area suppliers with 2,000 attendees over 500 opportunities for employment extended onsite.
Developed the organization's Workforce Development Newsletter.
Provided direct oversight for regional education, curriculum and career readiness standards which resulted in a direct decrease in area unemployment.
Project Manager –Strategic Initiatives (Education /Workforce Development)
Birmingham Business Alliance(BBA)
Created and managed the Women’s Business Council, the region’s first council for development and education of women in business and women owned businesses.
Managed the organization’s signature business and community development events including: The Magic City Classic Scholarship Breakfast, the African American Business Council Luncheon, the Hispanic Business Council Breakfast, and the Talent Recruitment Project hosting students from five Alabama institutions of higher education.
Recent Conference Presentations
Powe McDonald, L. (Invited-2019). From rose-bearers to warriors: A 30 year analysis of Black women in film, a comparison of Coming to America and Black Panther. Communication and Media Studies International Conference at the University of Bonn (Germany).
Powe McDonald, L. (2018). Pageantry as preparation for political leadership. Paper presented at the Oxford Women's Leadership Symposium at the University of Oxford.
Powe McDonald, L. (2018). Creating the next generation of women leaders: The impact of participation in collegiate sports dominated by women. Paper presented at the 6th Annual Alabama Program in Sports Communication
Symposium in Tuscaloosa, Alabama.
Powe McDonald, L. (2018). UA Performing Arts Center Campaign Announcement Presentation. Presentation to the University of Alabama Office of Advancement in Tuscaloosa, Alabama.
Powe McDonald, L. (2016). Political communication and public speaking: Women in politics and the media. Invited lecture at Elect Her UA for the University of Alabama Women and Gender Resource Center in Tuscaloosa, Alabama.
Powe McDonald, L. (2015). Political communication and public speaking: Women in politics and the media. Lecture at Elect Her UA for the University of Alabama Women and Gender Resource Center in Tuscaloosa, Alabama.
Powe McDonald, L. (2015, February). Successful workforce development strategies. Keynote speech delivered to the Cullman Chamber of Commerce’s Community Luncheon in Cullman, Alabama.
Powe McDonald, L. (2015, January). Workforce development in West Alabama. Keynote speech delivered to the Tuscaloosa Human Resource Professionals in Tuscaloosa, Alabama.
Powe McDonald, L. (2013). The little pink toolbox. Presentation delivered to the Alabama Small Business Development Network Women in Business
Conference at Alabama State University in Montgomery, Alabama.
Literacy Council of West Alabama Grant for $2,500- 2018
Birmingham Children’s Theatre-Grants totaling $40,000 (from various organizations)- 2016-2017 and over $500,000 in earned revenue.
Wrote private grants and sponsorship requests totaling $40,000-2011-2014
Diabetes Related Initiatives. Grant from City of Birmingham for $20,000- 2009
Powe, L. (2015, January 23). Celebrate Birmingham’s World Games win, but don’t take shots at past administrations. AL.com.Retrieved from www.al.com.
Powe, L. (2013, November/December). Renaissance for Miles College: Historic Miles College is hitting its stride with a $20 million expansion, embedding its mark on the Birmingham Fairfield community. Alliance Magazine.
Powe, L. (2013, September 12). Birmingham’s new challenge. The Birmingham Times.
Powe, L. (2013, July/August). Celebrating small business: The BBA celebrates the success of its 2012 Small Business Award winners, as it seeks a new class of entrepreneurs and advocates to honor in 2013. Alliance Magazine, pp. 18-19.
Powe, L. (2013, May/June). Educating the world: The Birmingham Civil Rights Institute serves as the anchor of major tourist events, and an example of the future, 50 years following the local movement. Alliance Magazine, p. 24.
Powe, L. (2012, November/ December). Earning potential: Holy Family Cristo Rey High School: Students work corporate internships in companies throughout Birmingham to gain experience and tuition. Alliance Magazine, pp.26-27.
The University of Alabama
Educational Leadership, Policy, and Technology Studies
Advisor: Dr. Karri Holley
(Anticipated completion-May 2020)
Master of Arts in Communication Studies
Advisor: Dr. Jason Black
Bachelor of Arts in Interdisciplinary Studies Concentrations: Community Development/Dance